Dunedin City Council – Media Release
Tell Us What You Think!
This item was published on 23 Jun 2015
Letters have been sent this week to 4500 Dunedin residents inviting them to take part in the Dunedin City Council’s annual Residents’ Opinion Survey (ROS).
DCC General Manager Services and Development Simon Pickford says, “The ROS provides valuable feedback on what Dunedin residents think of their Council and the services and facilities we provide. It is particularly useful as it allows us to hear from the ‘silent majority’ of residents who are less likely to tell us what they think in other ways, such as the Long Term Plan consultation.”
The 4500 residents, randomly selected from the electoral roll, will be invited to complete the ROS online using a unique code. A hard copy questionnaire will be provided on request.
The survey is also open to other residents, who can fill out the survey at http://www.dunedin.govt.nz/ros.
Everyone who provides feedback will have the opportunity to enter a draw to win one of five $100 supermarket vouchers.
The survey is open until 17 July 2015. A reminder letter will be sent to those who have not responded about two weeks after the initial letter. This practice has proved successful in increasing the response rate. The survey results are expected to be publicly available by late August.
Mr Pickford says, “We have been using this survey for more than 20 years and it has become a key tool for us to assess how well we are doing and ultimately guide our planning and decision making. ROS focuses on how well we deliver our services and asks questions about residents’ perceptions of our performance. Some of the results are used as official measures of the DCC’s performance for audit purposes. But equally importantly, the feedback is used by staff and the Council to guide our thinking about how we might best deliver services to better meet the needs of Dunedin residents.”
The survey, which costs about $40,000, will be undertaken by independent research company Versus Research.
The results of previous surveys can be viewed at http://www.dunedin.govt.nz/ros.
Contact Simon Pickford, General Manager Services and Development on 03 474 3707.
Posted by Elizabeth Kerr