Or die.
The ODT headline is another chilling event in a prolonged winter interlude. Dunedin is 2D – cardboard.
### ODT Online Thu, 14 Jan 2010
Dunedin stays a 2D town
By Mark Price
Dunedin looks likely to remain a two-dimensional city in a 3D world – at least, that is, in a cinematic sense.
Most people have seen the visual effects of Avatar in one of the country’s 23 3D cinemas.
Otago Daily Times inquiries yesterday suggested Dunedin will continue to be one dimension short of centres such as Auckland, Wellington, Christchurch, Nelson and… Hokitika.
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Post by Elizabeth Kerr
What if? Dunedin... 
### ODT Online Thu, 14/01/2010 – 7:49pm.
Comment by martinz on Shortsighted? I’d say blind
If it costs around $150,000 for a 3D upgrade that works out to be just over 8000 bums on seats (at $18.50 each) to break even. I’m pretty sure Avatar would have covered that outlay all by itself, but there are 30 or more 3D movies coming this year. Who are they kidding when they say it’s not feasible?
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See this link:
http://www.stuff.co.nz/timaru-herald/news/3231809/Upgrade-depends-on-3D-success
Mark Croft, managing director of Twentieth Century Fox in NZ is quoted as saying Dunedin will have 3D by the end of March.
Encouraging, thanks Peter B.
Last “3D” film I saw was “The Creature From the Black Lagoon” playing on a Sunday night at the St James theatre in Moray Place.
Come to think of it, that was also the first 3D film I saw. Those were the days.
{but were you scared? -Eds}
There is something like 30x 3D movies predicted for 2010 alone. It’s hard to see a rationale for resisting.